Reade Fahs

Reade Fahs led National Vision as CEO for 23 years from early 2002 until August 2025 when he transitioned to Executive Chairman. Under his leadership, National Vision became one of the largest and fastest growing optical retailers in the United States.

Before joining National Vision, Reade served as the Chief Executive Officer of the European internet start-up company, First Tuesday. Prior to First Tuesday, he was Managing Director of Vision Express U.K. Reade began his optical career at LensCrafters in 1986 and expanded his responsibilities over his decade with the firm leading advertising, strategy and new product development.

Reade served for a decade as the Chairman of the Board of VisionSpring, a social enterprise that works to ensure affordable access to eyewear, everywhere and remains an active member today. For the past 2 decades Reade has also served on the Board of RestoringVision. During Reade’s tenure as a Board member, these two social enterprises have gotten eyeglasses to over 30 million low income people around the world. Reade is also active with The Coalition For Clear Vision, a group trying to ensure that everyone who needs near vision glasses throughout the world has access to them.

Reade’s other Board involvements include KKR owned PetVet Care Centers, Montag Wealth Management, The Atlanta Committee for Progress and Atlanta’s Alliance Theatre.

Reade holds a B.A. in English and American Literature from Harvard University.